Guides

Rules, fraud and proof of work

Quick answer. The parts that are not optional. How to label a paid post so it is not taken down, how fake views are spotted from both sides, and what actually persuades a brand that you can deliver.

5 guides in this topic

Disclosure is a platform rule before it is an advertising one

Every platform has its own control, and using it takes seconds in the posting flow. A post removed for missing it costs you the views you were going to be paid for, which makes this the cheapest rule on the list to follow and the most expensive to forget.

Fake views cost the same as real ones

That is why view fraud is the most expensive problem in pay-per-view buying, and why what counts here is read from the platforms' own APIs rather than reported by anyone. The guide is written for brands, but a creator who understands what gets a clip held out of payout is a creator who never has one held.

Proof is a video, not a deck

Somebody reviewing your work is answering one question: can this person deliver a usable video from a brief without hand-holding. Three finished pieces answer it; a media kit of statistics does not.

Other topics

What it pays · Starting out · Making the video · Running a campaign · Which route to take

Or see every guide. The figures behind all of them are on OVERCLIP at a glance.

Reading is the easy part

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